JENNIFER HOORNSTRA
Graphic Designer & Illustrator
HOMEMY BIOGRAPHY
My journey as an artist began with something as simple as a crayon. From a young age, 'creating' became a way to explore and express the world around me. Growing up with limited resources only fueled my imagination and deepened my desire to use creativity not just as an outlet, but as a way to bring joy and support to others.
With a camera always in hand, I developed a love for capturing fleeting moments — snapshots of time that I later transformed into hand-drawn works of art. I'm interested in mixed media for its ability to combine textures, techniques and stories. Whether it's nature, animals, nostalgic themes
or something simply cheerful, my work often centers on warmth and connection.
My curiosity has led me to explore a wide range of mediums — from painting and pastels to baking, sculpting and graphic design — where photography, typography and digital illustration come together. Each form offers a new opportunity to blend creativity with purpose and to keep learning, evolving and using my art to inspire and uplift others.
KEY SKILLS
• More than 15 years of graphic design experience
• CURRENTLY: Heifer International | Graphic Designer and Illustrator
Collaborate with multiple teams to create high-quality designs to support marketing
efforts in fundraising, stewardship and brand awareness
• EDUCATION: University of Central Arkansas | Bachelor of Arts
MAJOR: Fine Arts with Emphasis in Graphic Design | MINOR: Marketing
• EXPERTISE: Digital & Print
Company and product branding, digital painting and illustration, social media graphics,
logos, magazine ads, holiday cards, activity packs, event signage, apparel and much more
• Adobe Creative Suite & Microsoft programs
• Teamwork
• Communication
• Organization
• Strong attention to detail
• Supporter-centricity
• Marketing strategy & development
• Project management & archival
• Customer service
