Artist & Baker

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A special thank-you goes to my mom for first teaching me how to draw at such a young age. I started drawing and learning as many different medias as I could from pastels to paint. Soon, my mom began teaching me how to bake and I quickly became her shadow in the kitchen. I realized that I could expand my creativity into baking. The world of 'creating' became my passion. 

Born and raised in Mountain Home, Arkansas, I wanted to pursue a career in graphic design. I went to the University of Central Arkansas in Conway, where I received my Bachelor's Degree in Fine Arts with an emphasis in Graphic Design and a minor in Marketing. I have had my artwork displayed in several exhibits and have won numerous awards.
Jennifer Hoornstra with her two loving dogs.
I have never met a dog that didn’t like me, I have a giant green thumb and absolutely love long walks in the rain. I am a well-rounded, imaginative artist, graphic designer, painter, drawer and baker who believes that “in the small details of everything, there’s something beautiful.” As an artist, it’s my mission to bring out those qualities to allow them to fully shine. ​

Currently, I work for the Arkansas Department of Parks, Heritage and Tourism as as a Production Artist. As a team member of Arkansas Tourism, my responsibilities range from various in-house projects for Arkansas visitors to collaborating with the marketing agency to brand Arkansas Tourism. I also develop artwork for the annual Governor’s Conference on Tourism which consists of all printed materials from programs, name badges, posters, T-shirts and directional signage to digital marketing and presentations.